Our range of baby gadgets includes essentials for your new baby and some of the best baby products on the market. Check out our complete range below and order online today. Designed by parents, especially for parents!
  • $4.95

    Character Band Aids

    All your favourite characters of these children’s classic, are available in a very cute range of adhesive plasters in a special collector’s tin. So after a fall, let Peppa, Jemima, Big Ted, Humpty or Hoot work their magic to make things all better!

  • $5.00

    Suction Wee Target

    Patented – Wee Target is a fun game for boys!
    Aim at the black spot and it will disappear to reveal a fun picture, flush and the black spot will reappear!

    ** Design chosen at random **

  • $5.00$15.00

    B.box Baby Bottle & Teats

    We’re turning bottle feeding upside down, with a revolutionary new bottle that provides: Faster, simpler and more hygienic formula preparation.

    ** Teats 2 & 3 sold separately **

  • $9.50 $5.50

    Boon Munch – Blue/Kiwi

    Munch out. You know you want to. We love Munch because it keeps snacks totally intact and easily accessible. Carry it around or set it in a cup holder and hit the road. The lid rotates shut so snacks don’t jump out.

    Age: All ages

  • $6.95

    Twist Travel Spoon

    Every nappy bag needs one of these! The Twist Travel Spoon is small, convenient, practical and, above all, totally hygienic.

  • $9.95$28.50

    Baby Head Rest & Cover

    Designed to reduce the risk of “Flat Head Syndrome” in newborns & babies, the Baby-Head-Rest is made from shape memory foam and has a soft cotton cover to gently cradle baby’s head.

    ** Removable, washable cover sold separately **

  • $15.00 $10.00

    B.box Travel Bib

    No more zip lock bags! Just pack your essential travel bib and after bub has finished, simply pop the spoon inside, fold bib back inside catcher, zip and go. All the mess is safely contained. Then when you get home, simply rinse it clean.

  • $11.95

    Mummy Hooks

    The Mummy Hook Stroller Hanger – Designed for mums and dads too!! Perfect for Strollers & Shopping Carts. Fits virtually all stroller handles. Made from durable, heavy duty aluminium. Will NOT slide. Perfect for holding: Nappy Bags, Shopping Bags, Camera Bags, Purses, Toys, Groceries and lots lots more……

  • $12.50

    Safe Lace

    Safe Lace’s aim is to keep as many people as we can safe from tripping and frustration, no matter what industry you are in, whether it’s exercise or competitions that you are into, a safe work environment in the industrial sector or you’re trying to keep your children as safe as possible… Safe Lace is for you!

    Keep your laces tied for the whole day… unbelievable I know… but it’s true!

    * NB: FREE SHIPPING ON ORDERS CONTAINING THESE ITEMS ONLY – PLEASE ELECT FREE SHIPPING DURING THE CHECKOUT PROCESS *

  • $14.95$38.50

    Fridge-To-Go Lunch Bags

    Keeps food and drink cool for up to eight hours. The slim-line removable cooling pack is located in a zippered pocket at the base to provide an even cooling surface.

    ** Spare freezer panels sold separately **

  • $15.50

    NoseFrida Nasal Aspirator

    When your baby is congested and they are too young to blow their own nose, NoseFrida helps clear their nose, enabling them to breathe, feed and sleep easier. NoseFrida has been in the top 10 selling baby products for 5 years.

     

  • $17.95

    Houdini Stop Seat Strap

    The Houdini Stop Chest Strap is a device which prevents your child from taking their arms out of their car seat straps. The clips connect to each of the two car seat straps and hold them closer together preventing your child from wriggling out.

  • $22.95

    Buggy Buddy Weights

    This pair of weights simply velcro to the front ends of your stoller, preventing it from tipping backwards when empty.

  • $27.00

    Earmuffs 4 Kids


    Use them to protect your child’s hearing or to help settle them when disturbed by a noisy environment.
    Age: 6mths – mid teens

  • $29.50

    Subo – The Food Bottle

    * AS SEEN ON SHARK TANK AUS *

    Subo is the world’s first non-squeeze food bottle.  Children as young as 6 months can now feed themselves independently, without the risk of a mess!

  • $32.00

    Earmuffs 4 Bubs

    Earmuffs for Bubs are the first earmuffs in the world that have been designed especially for infants & babies. With a cutting edge design and a great look, it is now possible to protect even the littlest ears. Age: NB – 18mths.

  • $38.50

    Milestone Blocks

    For a creative way to document your pregnancy, newborn baby or even your older children, ensuring you never miss a milestone?

    These Milestone Blocks are the perfect solution.

  • $49.95 $39.95

    Yoomi Bottle and Warmer In One

    A bottle and warmer in one, yoomi can be used anytime, anyplace, anywhere.

  • $50.00

    SleepyLight – Trex

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $50.00

    SleepyLight – Rocket

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $50.00

    SleepyLight – Butterfly

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $50.00

    SleepyLight – Fairyland

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $50.00

    SleepyLight – Tractor

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $50.00

    SleepyLight – Unicorn

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $50.00

    SleepyLight – Mermaid

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $50.00

    SleepyLight – Robot

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $50.00

    SleepyLight – Jungle

    Features:

    • Low voltage
    • Low heat LEDs – little fingers cannot get burnt
    • Use the remote control to choose favourite colour, or why not choose autofade mode, or timer function
    • Can be dimmed to help children and their parents get a better nights sleep.
    • Can be powered from any USB source, including multi‐port powered USB hubs
    • Can be battery powered with widely available USB battery packs
    • Even safer voltage – 5v instead of 12v
    • All-in-one packaging

    Dimensions: Approx 235mm high (depending on design) by 160mm wide

  • $99.00

    Lulla Doll

    Lulla Doll

    Nothing can replace loving human contact – but Lulla doll aims to be a second best

    Lulla doll is a sleep companion for preemies, babies, toddlers and beyond. It imitates closeness to a caregiver at rest with its soft feel and soothing sounds of real-life breathing and heartbeat.

    Lulla plays for 12 hours to provide comfort all night long. Lulla’s unique design is based on scientific research that shows how closeness, and especially the sounds of heartbeat and breathing can improve safety, sleep and well-being.

    The doll is machine washable and comes with 2 AA batteries.

    Buy your Lulla Doll in Australia today before they’re all gone!

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